I care about the mega trend JOMO - Joy of Missing Out. The impact it has on consumers and brands. I also care about the romance of shopping, the experiential heart of it, what thoughts, loyalties and relationships are connected to it. Specialist in strategic brand communications planning. Experience across luxury, wealth, well-being, beauty and home categories, in India and south east Asia.
“People look for retreats for themselves, in the country, by the coast, or in the hills . . . There is nowhere that a person can find a more peaceful and trouble-free retreat than in his own mind. . . . So constantly give yourself this retreat, and renew yourself.”
- Marcus Aurelius
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